Dräger Safety and Medical worldwide have over 42,000 products at their disposal and needed new concept for their brochures to fit within their brand guidelines. After close consultation with Dräger, we developed templates and designs that not only could be used for both safety and medical areas of the company, but also worked within their brand guidelines, giving them something they are using to promote their products with confidence and clarity. We also adapted the brochures to work on iPads and included hyperlinked menu items and interactive buttons to enhance the users experience. These have been running successfully worldwide and are helping Dräger to promote and sell within the safety and medical markets.
Items developed: Print & digital brochures.